Coaching with Greg Witz
Coaching That Makes
Humans Better
Executive Coaching for elite leaders. On-demand AI coaching powered by Greg's FUEL methodology. The MRPI Assessment that reveals your true communication style.
EXECUTIVE BEHAVIORAL PRECISION
This Is Not Leadership Development. This Is Executive Behavioral Correction.
When an executive’s behavior becomes a performance liability, Greg gets called. He works with CEOs, founders, and senior leaders who are already high-performing but whose behavior has become a liability. The work is direct, confrontational when it needs to be, and built to shift behavior permanently.
As an Executive Behavioral Precision Advisor, Greg works at the systemic level: executive alignment under pressure, culture repair at the leadership tier, behavioral risk assessment, and political containment within senior teams. As an Executive Coach, he goes one level deeper: emotional regulation under scrutiny, ego state awareness in decision-making, structured Adult-to-Adult communication, and authority without relational damage.
What’s Included
- 10 one-on-one coaching sessions
- Full MRPI Assessment & debrief
- Just In Time Coaching
- Access to insider programs like betterEXECUTIVE, betterSALES, and betterSERVICE
Work Through Situations Like
- Executive behavioral risk assessment and containment
- Culture repair at the leadership tier
- Emotional regulation under scrutiny and pressure
- Adult-to-Adult communication when authority has become volatile
- Political containment within senior teams
- Ego state awareness in high-stakes decision-making
- Transitioning from reactive management to behavioral precision
Custom engagement. Typically 5 to 8 months.
On-Demand Leadership Coaching
AI Coach (FUEL)
On-demand leadership coaching built for real moments. Leadership doesn't wait for scheduled sessions — it happens in real time when tensions rise, emotions flare, performance matters, or difficult conversations demand clarity and courage.
AI Coach (FUEL)
On-demand coaching, anytime you need it
- ✓ 1,000 coaching credits (approximately 16 hours)
- ✓ Full access to all core frameworks
- ✓ Role-play, rehearsal, scripting, debriefing, follow-up
- ✓ Custom guidebooks
- ✓ For individuals and entire teams
Frequently Asked Questions
Know Yourself First
MRPI Assessment
Based on Dr. Eric Berne's theory of transactional analysis, the proprietary Multi-Rater Personality Inventory Assessment reveals how personality dictates communication, management and leadership styles.
- Full MRPI Assessment + one-on-one debrief
- Available in English, French, and German
- Communication & personality profile
- Leadership style mapping
- Blind spot identification
- Detailed report with actionable insights
Certified MRPI Partners
- Germany: Karin Straub
- Australia & New Zealand: Umana Group
- Egypt: Transcend Egypt

Start Here
Two Ways to Get Started
Greg or his team will be in touch within 24 hours.
Book a Discovery Call
Schedule a 30-minute call with our team to discuss your goals and find the right program.
Free. No obligation. 30 minutes.
Send Us a Message
Prefer email? Send us a message and we'll respond within 24 hours.
Get In Touch
Email:
Phone:
Toll Free:
Offices
Canada: 60 Scarsdale Road, Suite 117, Toronto, ON M3B 2R7
USA: 600 East Granger Road, Suite 200, Cleveland, Ohio 44131